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CommonBond Connects With Female Borrowers – While Deciphering Facebook’s Credit Targeting Rules

AdExchanger CommonBond Connects With Female Borrowers – While Deciphering Facebook’s Credit Targeting Rules

Women hold two-thirds of the student loans in the United States, but they are far less likely to refinance those loans to save money. One possible reason is that ads for loan refinancing use “one note” messaging that doesn’t feel inclusive to women, according to CommonBond creative VP Cara Phillips. CommonBond saw an opportunity to... Continue reading »

The post CommonBond Connects With Female Borrowers – While Deciphering Facebook’s Credit Targeting Rules appeared first on AdExchanger.

Posted by:AdExchanger
Posted on:  8/29/2019

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