The
Daily Data

How Adobe uses AI internally to drive growth

ClickZ How Adobe uses AI internally to drive growth

According to Adobe's Director of Business Strategy Don Bennion, data-driven attribution and predicting user actions are both key to their AI-led growth strategies. Luke Richards unpicks how marketers in other companies can benefit too.

The post How Adobe uses AI internally to drive growth appeared first on ClickZ.

Posted by:ClickZ
Posted on:  6/30/2020

BACK TO ISSUE