Mind the (trust) gap
Dave Neway, head of product marketing at IBM Watson Advertising, touches on how AI can impact digital marketing and help bridge ...
B2B Marketing News: 3 New B2B Marketing Studies, Twitter’s Audio Tweets, Google’s Pinterest-like Keen Project, & Gen Z Digital Consumption Habits
The 10 Traits B2B Buyers and Managers Value Most in Salespeople 42 percent of B2B buyers value active listening when it com...
Personalization is critical during times of rapid change
Drew Burns, Principal Product Marketing Manager at Adobe, highlights best practices and tips for personalization for marketers t...
Amazon eliminates single-use plastic in packaging in India
Amazon said on Monday it has eliminated all single-use plastic in its packaging across its fulfillment centers in India, deliver...
The AI-enhanced CX: Agility for an uncertain future
Despite uncertainty caused by COVID-19, the demand for AI is steady. AI will continue to play a critical role in businesses stay...