Much has been made about the slow death of third-party cookies. While marketers reconsider their data acquisition strategies, Feliks Malts, VP Decision Sciences at 3Q Digital, shows why blind faith in first-party data may not be the best idea for them.
The post First-party data isn’t enough, here is why appeared first on ClickZ.
Posted by:ClickZ
Posted on: 8/31/2020
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