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How the Election Could Blow Up Holiday Retail Projections

Adweek Feed How the Election Could Blow Up Holiday Retail Projections

Key Insights The 2020 election is understandably expected to distract American consumers from holiday shopping this week--much as it does every election year--as they pause to see whether Donald Trump can repeat his surprise 2016 victory. Adobe, which is forecasting a banner holiday season overall, said online sales will take a temporary hit, dropping $300...

Posted by:Adweek Feed
Posted on:  11/3/2020

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