SOSTAC® marketing planning model guide and the RACE Framework
What is PR Smith's SOSTAC® marketing planning model, what is the RACE Framework, and how do you use them to win more customers?...
Wayflyer raises $76M to provide ‘revenue-based’ financing to e-commerce merchants
Wayflyer, a revenue-based financing platform for e-commerce merchants, has raised $76 million in a Series A funding round led by...
Poparazzi hypes itself to the top of the App Store
If Instagram’s photo tagging feature was spun out into its own app, you’d have the viral sensation Poparazzi, now th...
5 Best Omnichannel Marketing Practices to Grow Your eCommerce Business
Consumers engage with their favorite brands through multiple channels. They’re using a combination of web, social media, email...