The past few months have been wild for online advertising. Apple has implemented its AppTrackingTransparency (ATT) framework, and Google announced it would delay the phase-out of third-party cookies in Chrome. A tumultuous ride to be sure. What will be the real impact of these moves on ad tech? AdExchanger examined the Q2 earnings reports of... Continue reading »
The post Earnings Roundup: How Ad Tech And Digital Giants Are Responding To ID Losses appeared first on AdExchanger.
Posted by:AdExchanger
Posted on: 8/19/2021
BACK TO ISSUE