The
Daily Data

What if all the privacy-safe, transparent, opt-in and consent-based digital advertising initiatives of the past few years turn out, a few years hence, to have been an entire waste of time? It’s not such a far-flung possibility. Privacy and consumer data solutions in the market have “hinged on the principles of notice and choice” for... Continue reading »

The post FTC Commissioner Advocates ‘Data Minimization’ In Advertising appeared first on AdExchanger.