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Google AdSense moves to a first-price auction model

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing Google AdSense moves to a first-price auction model

Posted by: Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Posted on: 10/7/2021

By the end of the year, advertisers can expect to pay the full amount of their bid instead of the second-highest bid.

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