Chinese ecommerce giant Alibaba completed its 13th annual Singles Day celebration on Nov. 11 with 540.3 billion yuan ($85 billion) in what it calls gross merchandise volume over 11 days. Since 2019--when it sold $38.4 billion in 24 hours--the online retailer has extended the sale to an 11-day period. Last year, Alibaba sold $75.1 billion...
Posted by:Adweek Feed
Posted on: 11/15/2021
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