The
Daily Data

Confirmed Google Ads Conversions Bug Impacting Non-First/Last Click Attribution Models

Search Engine Roundtable Confirmed Google Ads Conversions Bug Impacting Non-First/Last Click Attribution Models

Posted by: Search Engine Roundtable
Posted on:  //

Google has confirmed a bug with Google ads impacting conversion data. The issue is specific with Google Ads conversions that use non-First/Last Click attribution models, such as Data Driven Attribution (DDA).
BACK TO ISSUE