Ad blockers are still a thing, even if you haven’t heard much about them in the past few years. And they still see widespread use among ad-weary audiences; about 42.7% of people worldwide had an ad blocker installed as of Q3 2020, according to Statista. But while some publishers may write off ad-blocker users as... Continue reading »
The post How AccuWeather Shored Up Revenue By Monetizing Its Ad-Blocking Audience appeared first on AdExchanger.
Posted by:AdExchanger
Posted on: 4/25/2022
BACK TO ISSUE