Which is better: text-based emails or HTML? The debate is almost as old as email marketing itself. In 2011 and 2014, HubSpot asked survey takers which they prefer, and both years a majority chose HTML. In practice, though, simple, text-based email designs win out time and time again in A/B testing. Of course, it would…
The post The Pros and Cons of Text-Based Email Versus HTML appeared first on Benchmark Email.
Posted by:Blog - Benchmark Email
Posted on: 5/19/2022
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