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With Chinese Ecommerce Ahead of the US, Digital Marketing Gets Trickier

Adweek Feed With Chinese Ecommerce Ahead of the US, Digital Marketing Gets Trickier

Once largely closed off to the world, today's China is a new frontier for opportunistic brands. The sheer scale of the country coupled with the fervor of a consumer base still energized by the relative newness of a semi-open market make for a standalone combination in the world of consumer goods. Obviously, anyone who has...

Posted by:Adweek Feed
Posted on:  6/3/2022

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