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Data privacy is the future of digital marketing: Here’s how to adapt

ClickZ Data privacy is the future of digital marketing: Here’s how to adapt

30-second summary: Consumer data privacy is no longer just a movement to monitor but a business fundamental Brands will need a three-dimensional approach to cope with the new realities of privacy Peter Rice, AVP, Marketing Systems Strategy at Kepler discusses maximizing first-party data, building capacities to reach audiences in a cookieless world, and creating a […]

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Posted by:ClickZ
Posted on:  6/20/2022

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