Thinking of excluding branded queries from your Performance Max campaigns? Here's when brand exclusions make sense and when they don't.
The post How to think about brand exclusions for Performance Max appeared first on Search Engine Land.
Posted by:Search Engine Land
Posted on: 4/11/2023
Google Ads To Deprecate Non-Last-Click Rules-Based Attribution Models: First Click, Linear, Time Decay & Position-Based Attribution Models
WordPress Security Plugin Vulnerability Affects +1 Million Sites via @sejournal, @martinibuster
LinkedIn ads survey reveals humans, cities, and numbers increase performance
BACK TO ISSUE