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The Trade Desk Says It Isn’t Competing With SSPs – It’s Taking On Inefficiency

AdExchanger The Trade Desk Says It Isn’t Competing With SSPs – It’s Taking On Inefficiency

CEO Jeff Green pushed back against the idea that DSPs are increasingly competing with SSPs and vice versa, saying it was a fabrication of the trade press.

The post The Trade Desk Says It Isn’t Competing With SSPs – It’s Taking On Inefficiency appeared first on AdExchanger.

Posted by:AdExchanger
Posted on:  5/11/2023

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