The
Daily Data

Most PPC managers assume that running Google Local Service Ads alongside traditional Google Ads means more coverage, more leads, and better results. More placements equal more wins, right? Not always. In practice, LSA and Google Ads frequently compete for the same impression, the same click, and the same lead, leaving you paying twice for one […]

<p>The post Why LSA and Google Ads Cannibalize Each Other (And How to Fix It) first appeared on PPC Hero.</p>