The
Daily Data

Running Google Ads for a local business is nothing like running national campaigns. The search intent is faster, the buying window is shorter, and the margin for wasted spend is almost nonexistent. Yet most local advertisers still treat their campaigns like scaled-down enterprise accounts, broad match everywhere, generic location extensions, and a single bid strategy […]

<p>The post Leveraging Google Ads for Local Businesses: Tactics to Dominate Your Market first appeared on PPC Hero.</p>