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On Thursday, LinkedIn officially announced the rollout of Objective Based Advertising (OBA) which has been in beta since Novemb...
clickz.com
SEO by RankMath released security updates to patch two vulnerabilities and improve security. The post WordPress Plugin SEO by R...
searchenginejournal.com
WordPress now accounts for 34 percent of all websites globally, and today one of the key companies that helps handle the creat...
techcrunch.com
Facebook recently revamped the relevance score metric into three new metrics. Learn more about this change and how it helps you....
ppchero.com
Adam Zelcer Contributor Share on Twitter Adam Zelcer founded the advertising...
LiveRamp said Monday it has agreed to acquire the television analytics company Data Plus Math for a cash and stock deal worth $...
adexchanger.com
Research released this week finds that many online retailers use so-called dark patterns to influence what shoppers decide to pu...
nytimes.com
Popular novels, technical tomes and self-published books are pirated and sold on Amazon. That may actually be helping the compan...
As more advertisers zoom in on Amazon, the competition for consumer attention will only get stiffer but there is a strategy tha...
smartinsights.com
It’s important to note that there needs to be a degree of flexibility when applying business objectives, which AI can help wi...
