The
Daily Data

ISSUE #107

ISSUE #107

digital marketing

Omnicom Jumps On LinkedIn Audience API For Platform Data It Can Actually Use

AdExchanger

digital marketing

Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows & More

Online Marketing Blog – TopRank®

facebook ads

Facebook Marketing API to get ‘Special Ad Category’ field for housing, employment, credit advertisers

Marketing Land - Internet Marketing News, Strategies & Tips

digital marketing

Gender stereotyping ads banned by ASA and “zero-click” searches surge – News roundup

Smart Insights

digital marketing

Pantheon’s Roland Smart Details the Secret to Agile Marketing Transformation #DSMPLS

Online Marketing Blog – TopRank®

facebook ads

How to Turn More Facebook Leads Into Customers: A 5-Step Process

Social Media Marketing | Social Media Examiner

google ads

3 Killer Strategies for Custom Affinity Audience Campaigns

PPC Hero

google ads

Google Ads to remove accelerated ad delivery option next month

Search and Shopping campaigns using accelerated delivery will be switched to standard delivery by October 1. Please visit Search Engine Land for the full artic...

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

e-commerce

Consumers expect high EQ from brands, especially for purchases >$100

Brand EQ means recognizing a buyer’s emotional state and communicating accordingly. The more consumers plan to spend, the more they expect that experience. T...

ClickZ

e-commerce

Cross-channel attribution via incrementality measurement: Measured CEO/Co-founder

D2C companies like Peloton are increasingly turning to incrementality measurement for attribution. Measured CEO Trevor Testwuide on why that's the case. The po...

ClickZ

google ads

Google Ads is Switching Search & Shopping Campaigns to Standard Delivery via @MattGSouthern

Google Ads is changing its ad delivery methods, switching search and shopping campaigns from accelerated delivery to standard delivery. The post Google Ads is ...

Search Engine Journal

digital marketing

Apple Clarifies Its Anti-Tracking Policy For Safari – And Possible Exceptions

Apple shed light on its policy on cross-site tracking prevention last week and, if you read between the lines (and use a magnifying glass), it’s leaving the ...

AdExchanger

e-commerce

Men’s personal care startup Huron raises $1M

Huron founder and CEO Matt Mullenax is hoping to build a big business around body wash. “For us, the broader mission is A+ personal care for guys everywhere �...

TechCrunch

facebook ads

How to Turn More Facebook Leads Into Customers: A 5-Step Process

Do you use Facebook ads to generate leads? Want to convert more Facebook leads into customers? In this article, you’ll discov...

socialmediaexaminer.com

Facebook Marketing API to get ‘Special Ad Category’ field for housing, employment, credit advertisers

It limits targeting options to keep advertisers from running discriminatory ads. Please visit Marketing Land for the full artic...

marketingland.com

google ads

3 Killer Strategies for Custom Affinity Audience Campaigns

Learn more about 3 killer strategies for using custom affinity audience targeting on the GDN, results and key lessons learned fr...

ppchero.com

Google Ads is Switching Search & Shopping Campaigns to Standard Delivery via @MattGSouthern

Google Ads is changing its ad delivery methods, switching search and shopping campaigns from accelerated delivery to standard d...

searchenginejournal.com

Google Ads to remove accelerated ad delivery option next month

Search and Shopping campaigns using accelerated delivery will be switched to standard delivery by October 1. Please visit Searc...

searchengineland.com

digital marketing

Pantheon’s Roland Smart Details the Secret to Agile Marketing Transformation #DSMPLS

Run a Google search for “agile marketing” today and you’ll see 144 million results. It’s an insanely hot topic, which ...

toprankblog.com

Gender stereotyping ads banned by ASA and “zero-click” searches surge – News roundup

ASA bans first ads under new gender stereotyping rules, Facebook seeks to eradicate hate speech and misinformation, zero-click ...

smartinsights.com

Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows & More

The post Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows &am...

toprankblog.com

Apple Clarifies Its Anti-Tracking Policy For Safari – And Possible Exceptions

Apple shed light on its policy on cross-site tracking prevention last week and, if you read between the lines (and use a magnif...

adexchanger.com

Omnicom Jumps On LinkedIn Audience API For Platform Data It Can Actually Use

Two days after LinkedIn announced its Audience Engagement API, Omnicom has released a product built around it – an analytics ...

adexchanger.com

e-commerce

Paging Big Brother: In Amazon’s Bookstore, Orwell Gets a Rewrite

As fake and illegitimate texts proliferate online, books are becoming a form of misinformation. The author of “1984” would n...

nytimes.com

Men’s personal care startup Huron raises $1M

Huron founder and CEO Matt Mullenax is hoping to build a big business around body wash. “For us, the broader mission is A+ pe...

techcrunch.com

Cross-channel attribution via incrementality measurement: Measured CEO/Co-founder

“While multi-touch attribution (MTA) was supposed to end the struggle to prove campaign value, all it has proven is that it�...

clickz.com

Consumers expect high EQ from brands, especially for purchases >$100

When it comes to making high-stakes purchase decisions, consumers usually want an actual person to help them make the right dec...

clickz.com