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Social Media Marketing | Social Media Examiner
When people settle in to watch video on their TV, they’re increasingly turning to YouTube. Some come to watch original programming or their favorite creator...
Google Ads
Smart Bidding in Google Ads uses machine learning to set bids at auction-time by factoring in a wide range of signals that help predict performance. Now you c...
Kevin Lindsay, director of product marketing and strategy for Adobe Experience Manager, discusses trends he's been seeing in marketing over the years and what ...
ClickZ
Zeta Global continued its annexation of the demand-side platform (DSP) category on Wednesday, closing a deal with IgnitionOne to take over as its default DSP. ...
AdExchanger
Email localization goes beyond content translation. Here’s how you can build customer trust and engagement in countries other than your own, using email loca...
By thinking outside of the box, you’ll be able to not only embrace these new options from Google in a cool way but continue pushing your accounts forward. Rea...
Are you ready for the biggest fundamental change to Facebook advertising in years? Did you know Facebook is making campaign bud...
socialmediaexaminer.com
By thinking outside of the box, you’ll be able to not only embrace these new options from Google in a cool way but continue pu...
ppchero.com
Smart Bidding in Google Ads uses machine learning to set bids at auction-time by factoring in a wide range of signals that hel...
blog.google
When people settle in to watch video on their TV, they’re increasingly turning to YouTube. Some come to watch original progr...
Yesterday I covered how Google was showing emojis in the auto-complete search suggestions. Now, Google is also showing emojis in...
seroundtable.com
Email localization goes beyond content translation. Here’s how you can build customer trust and engagement in countries other...
smartinsights.com
Looking for an easy way to increase podcast revenue? Ad spots and sponsor messages are great ways to monetize your podcast, but...
verticalresponse.com
“Today, product marketers need to really understand and have empathy for what our customers are trying to accomplish,” says...
clickz.com
I was roughly five years into my marketing career when I began managing my first direct report. It was the biggest challenge I...
toprankblog.com
Earlier this year, Salesforce made waves by announcing a policy that compelled retailers to either stop selling military-style...
Microsoft is enabling two types of audience targeting to improve search ad performance, which it built to bring its ad offering...
adexchanger.com
Zeta Global continued its annexation of the demand-side platform (DSP) category on Wednesday, closing a deal with IgnitionOne t...
Known for its quiet and steady growth, Stripe said on Thursday that it received new funding that made it worth $35 billion....
nytimes.com
After two years of work, the wrapper comes off the giant glass cube this week, as Apple’s Fifth Avenue flagship opens to the ...
techcrunch.com
Headless commerce is rising its ‘head’ in the e-commerce space, empowering marketers to deliver extraordinary customer expe...
In our new annual report on the paid media industry, The State of PPC, we dive deep to see how budgets are being invested, what ...
