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A comprehensive checklist for auditing different customer data types in a CRM or Email marketing system In today’s world of ev...
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A look back at the week's top posts, plus recommendations for growth marketers who know how to drive results....
We'll be off on Monday, July 5 in observance of Independence Day. Thanks very much for reading, and I hope you have an excellent...
In this case study, we'll show how we used research-driven CRO (conversion rate optimization) techniques to increase lead conver...
Edelman Trust Barometer special report: Brands must be agents of societal change, say consumers 63 percent of consumers say...
Twitch has become a go-to spot for CPG product launches, as brands embrace the platform as a way to reach young people and run a...
Licious, a Bangalore-based startup that sells fresh meat and seafood online, has raised $192 million in a new financing round as...
Discover our framework to plan, manage, and optimize your brand positioning strategy in the era of omnichannel consumer branded ...