Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rules Of The Game In September 2021, Google Ads switched from last-click attribution as its default measurement mode
The post Google Ads Is Fully Ditching Rules-Based Attribution; The Costs Of Targeting appeared first on AdExchanger.
Posted by:AdExchanger
Posted on: 4/7/2023
How to create review content that’s helpful for users and Google
Elevate B2B Marketing News: B2B Marketers See Uptick in Business, Google’s New AI Ad Tools, Falling Instagram & Facebook Effectiveness, & LinkedIn’s Video Success
Ray-Ban and AEG’s winning formula: Music festivals and data-driven branding
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