The
Daily Data

ISSUE #377

ISSUE #377

google ads

Google Ads Moves From Last Click To Data Driven Attribution (DDA) For Conversion Actions

Search Engine Roundtable

digital marketing

2021 – 2022 digital marketing trends: 25 practical recommendations to implement

Smart Insights

google ads

Google Ads announces machine learning-based data-driven attribution models in new privacy landscape

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

social media ads

Social media advertising is getting harder; Monday’s daily brief

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

google ads

Google Ads: The 4 Campaign Types Every Advertiser Must Know (but Few Actually Implement)

DigitalMarketer

google ads

The future of attribution is data-driven

Google Ads & Commerce

google ads

Goodbye, Last-Click Attribution: Google Ads Changes Default To Data Modeling

AdExchanger

social media ads

Social media advertising is getting harder; Monday’s daily brief

Plus, the latest jobs in search marketing Please visit Search Engine Land for the full article. ...

searchengineland.com

google ads

Goodbye, Last-Click Attribution: Google Ads Changes Default To Data Modeling

Is this truly the end of last-click attribution? Google will no longer use last-click attribution as the default conversion mode...

feedburner.com

The future of attribution is data-driven

In the face of a changing privacy landscape, marketers need new measurement approaches that meet their objectives and put users ...

feedburner.com

Google Ads: The 4 Campaign Types Every Advertiser Must Know (but Few Actually Implement)

If you’re spending more time aimlessly scrolling your Facebook and Instagram feeds while neglecting LinkedIn, you’re leaving...

digitalmarketer.com

Google Ads Moves From Last Click To Data Driven Attribution (DDA) For Conversion Actions

Google announced yesterday that Google Ads is moving away from last-click. Instead the data-driven attribution (DDA) will soon ...

seroundtable.com

Google Ads announces machine learning-based data-driven attribution models in new privacy landscape

In the wake of losing data to FLoC, Google’s new DDA solution seems to offer more attribution options even for smaller acc...

searchengineland.com

digital marketing

2021 – 2022 digital marketing trends: 25 practical recommendations to implement

Opportunities to grow business across the customer lifecycle There is always a huge interest in digital marketing trends and inn...

feedburner.com